Business Plan Writers & Startup Consultants

Whether you are stuck in a job you hate, have a business idea you can’t get started, or you are running already a business and want to grow. We write business plans and provide startup advice and training courses that help you maximise your potential and take control of your life.

Services We Provide

We have a range of services that help you overcome your biggest challenges. We also provide ongoing support and mentoring to help you develop as a business owner.

Business Startup Advice

We provide Business Startup advice that will help you turn your business idea into a successful business.

Start Your Business Today

Business Plan Writers & Services

Professional and affordable business plan writing services to help you get funding and start your business.

Get A Professional Business Plan

Business Growth Services

Business development and growth services to take your business to the next level.

Grow Your Business

Business Mentoring & Coaching

Improve your business management skills with our mentoring and coaching services.

Join Our Mentoring Programme

Previous Clients

Over the past 8 years we have worked with hundreds of different clients, below are just a few.

chew tv
digital fuel

Business Success Formula

Business Consulting Framework

Over the past ten years, we have studied hundreds of different businesses and have identified three characteristics every successful business possesses. These are: 

Appeal, Profitability, and Sustainability. 

They are interconnected, meaning you cannot have one without the other. 

  • A business will only be profitable if it appeals to its target market. 
  • A product or service that is appealing but unprofitable is unsustainable. 
  • A product/service that is neither profitable nor desirable will never be sustainable.

Successful Business = PM + (PS x (EO – (C+E+P+T))

Most successful businesses are appealing, profitable and sustainable. To achieve this, you must implement the following steps into your business.

A Profitable Market (PM)

  1. Your market size must be big enough for your business to thrive.
  2. A proven need or demand for your product or an alternative must exist.
  3. Your target market must be easily accessible.
  4. Your target market must be able to afford your product.

Product or Service (PS)

Your product/service must meet customer expectations and satisfy their needs and wants, but more is needed to guarantee success.

Engine Optimisation (EO)

Business success depends on your Product/Service first being noticed by the Profitable Market through effective marketing campaigns; then by selling enough of your Product/Service to have enough Cash (C) to repeat the process.

This is called the Engine (E) of your business. 

The more efficient the Engine is, the more profits you make. This system is called Engine Optimisation (EO).

Engine Optimisation (EO) is mainly an internal process.  

Marketing & Sales - A successful business has a proven method of ensuring its target market knows its product and can sell it effectively.

Operations - A method of operating smoothly, with the right technology and human capital, to profitably get their products to their target market.

Financial Management - Robust financial management ensures a business can be profitable and sustainable.  Successful companies understand when they need to find additional capital to invest in resources and technology to ensure the sustainability of the business.

Strategy - The success of any business is determined by the effectiveness of the strategy it follows. A strategy explains how a company plans to compete in a market and grow at a profit.  Successful businesses regularly review their performance, market, and competitors and continually improve.

Businesses are also subject to several external threats you have to overcome.

Competition (C) from other businesses is the main external threat. Businesses can also be negatively affected by Market (PM), Economic (E), Political (P) and Technological (T) factors that need to be monitored regularly.

To put this simply, you need to possess the following:

  1. Profitable Market - Big enough to achieve your ambitions (There has to be a demand for your business)
  2. Good Product - It has to satisfy the expectations of your target market. But it would help if you aimed to be the first or best.
  3. Engine Optimisation - Your business must reach enough of your target market to make enough sales and profit. Robust systems must be in place to ensure the profitability and sustainability of the business. 
  4. Working Capital - Enough cash and resources to repeat the process (Enough working capital)
  5. Business Analysis - A process that helps your business evolve according to market conditions and stay ahead of your competition.

Who We Help

We support startups and small businesses worldwide, as they often encounter similar obstacles and can benefit from the strategic focus and enhanced performance our consulting framework delivers. Our services cater to ambitious businesses and entrepreneurs who aim to become industry leaders and excel in their respective fields. We assist organisations at any stage of their growth journey.


Launching a business is fraught with hurdles, from finding time for company preparation to securing funding for the business launch.

A significant challenge for entrepreneurs is turning their idea into a viable business, which involves building a team, product development, market research, business planning, and obtaining funding.

We aid entrepreneurs in refining their business ideas, honing their unique selling propositions (USPs), and conducting feasibility analyses. Our comprehensive startup services include business plan writing, funding acquisition, and operational setup support.

Whether you have a groundbreaking business idea or wish to become self-employed, we offer solutions tailored to your needs. Transforming your concept into a business involves overcoming obstacles such as team formation, product development, market research, business planning, and funding procurement.

Our services are customized to address your distinct business challenges, helping you develop your idea, fine-tune your USP, and enhance your business model.


Starting a business is incredibly challenging, and the stress of having few customers and limited funds can be overwhelming. Your business is susceptible to market fluctuations, necessitating proactive planning to ensure its survival.

The data is clear: most startups fail within the first two years of operation. These failures are not due to economic or market factors but stem from managerial decisions, an inability to recognize challenges, and a lack of problem-solving skills. Many issues go unnoticed because startups lack a robust performance management process.

Our expertise lies in implementing a performance management framework, allowing you to promptly identify risks and issues for timely resolution.

Established Businesses

Business owners face numerous challenges and considerations beyond the operational aspects of their companies.

Neglecting the big picture, as well as performance and strategy analysis, can jeopardize your business.

We assist small business owners in analyzing and optimizing their businesses, enabling them to plan for the future and achieve substantial growth and profits.

Contact A Business Plan Writer or Startup Consultant

If you need any help with your business feel free to contact us. Enter your name and details in the form below and one of our Business Plan Writers or Business Startup Consultants will respond you straight away.

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20 Dawes Rd, Fulham, London SW6 7EN

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+44‪20 3398 8685‬