Unlocking The Potential Of Face-To-Face Marketing

Kurt Graver Business Development

There’s no denying the power of face-to-face marketing. When this form of sales is used effectively, it can be a great way to get people to notice your business and to promote your goods or services. However, if you’re to get the most from these campaigns, you’ll need to be savvy in your approach. To help, here are a few …


How to Define and Communicate Your USP Effectively

Kurt Graver Business Development

Without a USP, surviving in business is almost impossible. Companies need that special something which keeps consumers picking them over the competition. It’s important to have that clear idea of what makes you unique. Actually developing this and communicating it to your customers can be easier said than done. This is why Innovate UK have put together a list of …

Transform your business

4 Ways To Transform Your Business

Kurt Graver Business Development

Is your business stuck in a rut and not growing as fast as you would like? Instead of waiting for something to happen, as a business owner, you need to take the initiative and attempt to transform your business. Transforming your business doesn’t mean you need to employ expensive consultants to analyse re-engineer your processes and technology. You can transform your …

manage a business

6 Tips to Help Manage a Business in Uncertain Economic Times

Kurt Graver Business Development

Making sure you understand the best way to manage a business is even more important when negative factors that are not in your control are affecting it. More small and medium-sized businesses are pessimistic about the future than positive for the first time in four years, according to the Federation of Small Businesses (FSB).  Small business’ concerns are growing that …

Industrial Energy

3 Ways To Cut Industrial Energy Usage

Kurt Graver Business Development

It’s no secret that industrial processes can use a lot of energy. In fact, the industrial sector consumes over half of the world’s total delivered energy and, according to a report produced by the US Energy Information Administration, global power consumption in this sector is set to increase by an average of 1.2 per cent a year. However, if your …


How To Set A Budget & Stick To It

Kurt Graver Business Development

Budgeting is one of the most important business tasks in running a business as it sets expectation and parameters for your business to operate.  If you do not set a budget it increases the risk of risk failure and closure. Most companies that set a budget just see it just another administration task and do not stick to it because …

how to brand your business

How to Brand Your Business & Take It To The Next Level

Kurt Graver Business Development

If you are looking for ways to improve your business, most business owners try to look for operational improvements, however, the answer may be improving your identity through branding.  Branding is not just for large companies, it is an essential way for small business to communicate with their customers what they stand for and what to expect from them. Branding …


How To Write Your Business Plan: Values & Philosophy

Kurt Graver Business Plan

Along with your mission and vision statement, when writing your business plan you need to convey your company’s core values and principles. A company’s values and philosophy act as a “guiding beacon” that underpin your mission and vision and provide your business with a purpose beyond making a profit. The importance of stating what your company stands for should not …