“We have found a gap in the market with no direct competitors.” I hear that sentence almost every week, and it worries me more than any weakness a founder could confess to. Last quarter I sat with two founders building …
Restaurant and Hospitality Business Plans: What Actually Wins Funding and Survives Year One
Most hospitality founders come to me with a plan that describes a lovely restaurant. The concept is clear, the menu reads well, the interior moodboard is beautiful, and the founder is genuinely excited. Then I ask two questions: what is …
Tech Startup Business Plans: Building the Evidence File Investors Actually Fund
Most tech founders who send me a business plan have written a pitch. It opens with a large market, a clever product, and a hockey-stick forecast, and it is built to excite. The problem is that excitement alone won’t get …
Care Business Plans: Why CQC Compliance Comes Before Funding
Most founders entering the care sector think of the business plan as a funding document. For a care home or a domiciliary care agency, that is the wrong starting point, and getting it wrong can cost you months. A care …
SGI Consultants vs OGSCapital: Choosing a Business Plan Partner as a UK Business
Founders raising money in the UK often come to me having already found OGSCapital in their search for a business plan writer, and they want to know how we compare. It is a fair question, and I will answer it …
SGI Consultants vs Bsbcon: Choosing a Business Plan Partner as a UK Business
Bsbcon comes up regularly when UK founders search for a business plan writer, partly because it ranks well and partly because it serves clients internationally. Founders ask me how SGI compares, and as with any honest comparison, the answer has …
Coffee Shop Business Plans: Why the Numbers Matter More Than the Beans
Almost every coffee shop founder I meet leads with the product. They have sourced a single-origin roaster, designed a beautiful space, and can talk for twenty minutes about extraction. Then I ask what their rent is as a percentage of …
Cleaning Business Plans: Winning Contracts in a Crowded, Low-Margin Market
The cleaning business is one of the easiest in the UK to start and one of the hardest to make genuinely profitable, and most plans I see misunderstand which problem they are solving. Founders arrive with a plan built to …
Salon Business Plans: The Employment Model Decision That Decides Profitability
Most people opening a salon plan the space, the brand, and the treatment menu, and treat the staffing arrangement as an operational detail to sort out later. In hair and beauty, that decision most often determines whether the business makes …
Gym Business Plans: Picking a Position You Can Actually Defend
Most people who want to open a gym come to me with a plan to build a better gym: more equipment, better classes, a nicer space. The trouble is that “better” is not a position you can defend, and a …










